⛄ the idea igloo

where good ideas go to *chill* for a bit


I can't stop (send help)

Some recent startup/product ideas I've had that I don't mind anyone reading and taking. There's a lot more where these came from, but unfortunately I can't figure out how to upload more than 3 on here...

I mainly tweet ideas as they come to me, so catch me on Twitter


VR/360° Wedding Memories

My oldest brother got married and made us groomsmen sit through hours of photography. I get it, you want to remember your wedding. But the problem is - those posed pictures aren't really what the wedding was like. I want to start a business that places 360° cameras around the venue and stitches them together into a walk/jump-thru VR experience, where you can scrub through time, pause, rewind, fast-forward, etc. and see your wedding from a perspective you never could've. The cameras would blend into the venue and eventually people wouldn't notice them -- unless you wanted them to (dancefloor photo booth!)

I'd start with just enough cameras to film one wedding.

  1. Create a landing page with an example wedding you can view online (click to jump between points, drag to pan, etc).
  2. Create an online booking tool using Stripe and Google Calendar (only in the bay area to start with)
  3. Partner with local wedding photographers to offer bundle deal, use them to set up venue
  4. Work on VR technology that'll let them actually move through venue and time through custom interface. Be ready for mass adoption of VR
  5. Franchise? Build out other cities? Keep it small?

Splashthat + Intercom for Real Estate

  1. Allow real estate agents to create easy, simple, mobile-first, and beautiful one-off subdomain listings (e.g.
    • Partner with Intercom or build similar tool to allow potential customers to ask agent or seller direct questions through modern chat platforms
  2. Charge money for extra features (freemium > premium model)
    • Custom domains
    • Extended hosting (free only allows site to exist for 2ish weeks? will tweak time with testing)
    • Analytics (who's coming from where, what do they look at, when/why do they leave?)
    • FAQ page in chat before allowing freeform chat
    • Custom branding
    • Different themes
    • Promoted listings
  3. Build search tools to allow searching/filtering of listings directly on
    • Until this point, listings will only be able to be linked to through other search services like Craigslist, PadMapper, etc.


Apartment finding through friends

You know that scene in [insert sitcom title here] where some old person dies and everyone rushes to take their apartment? After living in New York, I get it. After I had moved out of my last place, I found out that a friend of mine was looking for a place in the same neighborhood, for the same number of bedrooms, but we didn't know until it was too late. Our great apartment was rented to some chumps and my friends were out of luck.

This idea is a private marketplace for apartments based on your Facebook friends and friends-of-friends. Current tenants list places they plan on leaving, as soon as they know they're leaving. They upload photos, their current cost of rent, and things they love + things they dislike about the apartment. Friends and friends-of-friends can browse listings that only they can see. If a current tenant finds the next tenant, they split a finder's fee of the lister's choice (e.g. $1000 just to new tenant, $500 each, $1000 just to lister, etc.). For awesome apartments, you might even see a bidding war where someone offers to pay more than the "bounty" to move in (hot tubs are worth any price). It solves a few major problems with current apartment-finding sites like StreetEasy

  • It lets you look for apartments further out than 30 days
  • There's less competition for apartments, meaning you can actually spend your time deciding instead of getting stuck with a terrible place
  • You can chat with the person currently living there and ask them anything, instead of hoping to get a feel for a place you'll spend a year in after a 5 minute walkthrough with a broker who doesn't know anything
  • The landlord/owner spends less money to fill the apartment, and fills it with a (theoretically) higher-quality tenant because they know they are friends with the current tenant (if they don't like the current tenant, they don't have to accept the new tenant)
  • The broker gets screwed (honestly, who likes brokers?)
  • The current tenant is incentivized to actually clean/take care of the place and be responsive and available to show it

The main issue is guaranteeing the current tenant money without already having a deal with the landlord. That being said, most landlords would rather fill an apartment than look for someone themselves or pay a broker more money to find a tenant who they know even less about. *Note: it would be clear to potential tenants that the current rent costs could increase.